In line with our commitment to make the latest DSP functionalities available to our partners, Labelcamp actively participated in a Spotify’s Music Video Beta program.Â
While the latter has gone public in a limited number of territories, we can proudly announce that Labelcamp technically supports deliveries of music videos to Spotify.Â
Note that the beta version of music videos on Spotify begins rolling out with a limited catalog of music videos. Spotify hopes to expand the latter and bring the feature to more users and countries in the future. Labelcamp is ready to deliver your content when this expansion begins.
A few words from Spotify about this brand new feature on their service:
“In the early neon-infused ’80s, music videos burst onto TV screens, turning some of the most beloved songs into visual experiences that redefined the way fans connected with artists around the world. Since then, not only have music videos become one of the many ways that fans discover and fall in love with artists, but iconic videos have become part of pop culture, igniting conversations and influencing style.
They’re a powerful way for fans to discover and connect with music, and a natural fit to live on Spotify. That’s why we’re excited to launch music videos in beta for Spotify Premium users across 11 markets, adding another way to enhance the artist-to-fan connection.”Â
Read the full article on the Spotify’s For The Record blog here.